Studium UI/UX Design
Summary
Studium is a B2B SaaS platform for University Accreditations. Studium's Accreditation product is a complex, enterprise-grade product used by Colleges & Universities as a helping hand in their accreditation process. My role at Studium was UI/UX Designer, working through the entire design process on the multiple products. I also initiated design of new business intelligence products which helped Studium get a foot in the door with new clients.
My Role
UI/UX Designer
Problem Statement
Colleges and faculty face significant challenges in obtaining accreditation due to the complex and time-consuming nature of the process. Managing extensive documentation, ensuring compliance with stringent standards, and co-ordinating across multiple departments creates a daunting task. This often leads to inefficiencies, stress, and delays, making it difficult for institutions to achieve and maintain a decent accreditation status.
User Persona
Age: 30-60
Occupation: Professor at a college
Location: Pune, India
Persona: Sandeep is an Associate Professor at a tier-II Management college in Pune. His college is going to apply for the NAAC accreditation in the next academic year. Neither Sandeep nor college management have much idea as to how to navigate the maze of accreditations. Getting a bad NAAC grade will hamper college admissions & grants received by the college. Sandeep is fed up of doing documentation for NAAC as his passion is teaching and he sees accreditation work as an additional burden on his head. The college needs a platform to guide them & manage all of their accreditation work in a centralized manner.
Challenges
Objectives
1. Using this product, the faculty need not study tedious accreditation documentation.
2. Faculty should be able to fill up required data quickly in relevant accreditation criteria.
3. College management should be able to see at any point, the status of work completed by faculty members & all other concerned stakeholders.
4. Insights should guide management in areas of improvement where they should be focusing more in order to get more marks.
5. Management should be able to access accreditation criteria at multiple levels in the hierarchy like university, institute, program depending on the accreditation.
6. Finals reports should be generated automatically using all the data input.
7. Institute should be able to show improvements in various areas over multiple accreditation cycles.
8. Providing surrounding modules that aid & expedite the process is a big plus.
Solution
An accreditation management software which centralizes management of all data. Provides insights to the college management on work being done, provides a birds eye view. Insights make visible potential areas of improvement. It also eases the burden by guiding faculties on which data is required at what stage. All the data is compiled in a standard format & your final report is printed.
Design Process
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Initial Research: Designing for accreditation & related modules is a highly domain heavy task. Thus, the research phase of this process includes not only the end users, but other surrounding stakeholders as well. When designing a new module, research is conducted in collaboration with potential users (faculty & college management) as well as domain experts.
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Wireframes: Based on the initial research the entire flow of the module is created in wireframes, which go through internal approvals for design. First paper wireframes & then mid fidelity wireframes using Figma are created.
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Design & Prototype: Wireframes are then made into full-fledged flows of finished designs along with prototyping. Prototyping also helps the internal tech team understand the flow better, resulting in their job getting easier.
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Usability Testing & Iterating: Designed modules are then made into functional previews by developers, which can be tested for usability & technical issues without releasing the module. At this stage designers collaborate with developers as well as customer success team to test the modules. For user testing, the module is released to a small sample of users and feedback is gathered.
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Push to prod: Feedback from user testing & internal testing is incorporated and the final version is then pushed to production & released for all users.
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